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Cosmetic Dentistry / Private Healthcare

How an Award‑Winning Cosmetic Dental Clinic Never Misses a Call

Missed patient calls during peak hours, causing lost consultation opportunities

Client

Space Dental – Wakefield, West Yorkshire

Scale & Scope

Award‑winning luxury clinic, led by Dr. Affan Saghir, with 50+ five‑star reviews

Solution Deployed

British‑accented female AI voice receptionist built on Synthflow, integrated with a UK Twilio number

Tech Stack
Synthflow AITwilio TelephonyElevenLabs Voice Synthesis

Key Results Achieved

100% of calls answered
24/7 availability
Free consultations booked automatically
Human handover for appointment requests

Client Background

Space Dental is an award‑winning luxury cosmetic dental clinic located in Wakefield, West Yorkshire. Founded and led by Dr. Affan Saghir — named Young Dentist of the Year at the UK Dentistry Awards 2022 — the clinic specialises in smile makeovers and non‑invasive cosmetic treatments.

The practice operates from a single location on Floor Two of International House in Wakefield, conveniently positioned between Wakefield Westgate (16‑minute walk) and Wakefield Kirkgate (12‑minute walk) train stations, with free parking available at the rear.

With a hand‑picked team including Dr. Shaf, Dr. Zeb, and Dental Nurse of the Year finalist Jade Cousins, Space Dental has earned a reputation as one of the premier cosmetic dentistry destinations in the North of England. The clinic offers a comprehensive range of treatments — from composite bonding (£349+ per tooth) and teeth whitening (£350) to dental implants (£2,399+ per tooth) and Invisalign clear aligners (£3,779+) — all backed by flexible 0% APR finance options.

Key Treatments & Pricing Structure

Composite Bonding£349+ per tooth
Teeth Whitening£350
Dental Implants£2,399+ per tooth
Invisalign Clear Aligners£3,779+
Despite their clinical excellence, the clinic faced a persistent operational challenge: managing the flood of incoming patient calls while maintaining the high‑touch, personalised experience that defines "The Space Way."

The Operational Challenge

Space Dental receives a high volume of inbound calls from prospective patients seeking information about treatments, pricing, and availability. With a free new patient consultation valued at £350 — including comprehensive examination, X‑rays, and 3D scans — every missed call represents a significant lost revenue opportunity.

Key Operational Bottlenecks:

Peak call volumes during Monday‑Friday business hours (8:30am – 6:30pm) often overwhelmed reception staff
Calls outside operating hours — evenings, weekends, and Sundays (9:00am – 4:00pm) — went straight to voicemail
Routine FAQ inquiries — "What are your opening hours?" "Do you offer 0% finance?" "Where are you located?" — consumed valuable staff time that could have been spent on patient care
Prospective patients often called multiple times and, unable to get through, took their business elsewhere

The worst feeling is knowing a potential patient called and we couldn't get to them in time. Every missed call is someone who might have been a lifelong patient — but we'll never know.

Front Desk Manager, Space Dental

The impact was clear: missed calls meant missed consultations, missed treatments, and missed revenue.

Our Solution

Barq Digital deployed a British‑accented female AI voice receptionist built on Synthflow — a no‑code voice AI platform that has handled over 45 million calls across 30+ countries. The solution was designed to be simple, effective, and fully aligned with Space Dental's luxury brand identity.

Voice Selection & Personality

We curated a shortlist of 3‑5 British female voice options with a cheerful, pleasant tone for the client to choose from. Using ElevenLabs' industry‑leading voice synthesis, the selected voice delivers:

Natural, conversational British accent — warm and welcoming, not robotic
Cheerful, pleasant demeanour — perfectly matching the clinic's "patient‑first" philosophy
Professional yet approachable tone — reflecting the luxury cosmetic dentistry experience

Intelligent FAQ Handling

The AI voice receptionist was trained on Space Dental's comprehensive knowledge base, enabling it to answer all common patient inquiries instantly:

Practice informationlocation, opening hours, parking, accessibility
Treatment detailsservices offered, procedure explanations, expected durations
Pricing"from" prices for all treatments, finance options (including 0% APR and 14.9% APR plans through V12 Retail Finance)
Consultation processfree new patient consultation valued at £350, what's included, how to book
Team credentialsDr. Affan's awards and qualifications, team specialisations

Seamless Call Handling & Handover Workflow

The system was designed with a clear escalation path:

1Call answered instantly

every incoming call is picked up immediately via the client's UK Twilio number

2FAQ resolution

the AI handles routine questions autonomously

3Appointment requests

if a caller wants to book an appointment, the AI:

  • Forwards the call to a human receptionist during business hours, or
  • Collects contact details for manual follow‑up outside hours
4Free consultation booking

the AI proactively offers the free consultation (worth £350) to every caller

Technical Architecture

Synthflow AINo‑code voice agent platform for building and deploying the receptionist
Twilio TelephonyUK‑based phone number and call routing infrastructure
ElevenLabsHigh‑quality British female voice synthesis
Knowledge BaseComprehensive Space Dental FAQ document powering the AI's responses
The entire system was deployed in days, not months — with zero disruption to the clinic's existing operations.

Implementation Results

MetricBeforeAfterImprovement
Missed callsHigh volume daily0%100% elimination
Call answeringBusiness hours only24/7Full availability
FAQ resolutionManual staff timeFully automatedStaff time freed
Free consultation bookingsManual, inconsistentAutomated captureEvery caller offered a consultation
Patient experienceVoicemail frustrationInstant, warm assistanceEnhanced brand perception

What This Meant in Practice:

Zero missed calls — every single inbound inquiry is now answered, day or night
24/7 patient engagement — calls are handled even at 2am, on weekends, and during holidays
Staff freed for high‑value work — reception team can focus on in‑person patient care, not repetitive phone queries
Every caller offered a free consultation — the AI proactively captures new patient opportunities that would otherwise be lost
Brand consistency — the cheerful British‑accented voice perfectly matches Space Dental's luxury, patient‑first identity

The AI receptionist has been a revelation. Our team is no longer drowning in calls, and our patients love the warm, professional voice on the other end. We're capturing consultations we would have lost — and our staff can focus on what they do best: delivering beautiful smiles.

Dr. Affan Saghir, Clinical Director, Space Dental

Why This Matters for Your Business

If your practice is missing calls during peak hours or struggling to manage patient inquiries, you're leaving revenue on the table. Every missed call is a potential new patient who may never call back.

An AI voice receptionist doesn't replace your front desk team — it amplifies them, handling the volume so your staff can deliver the personalised, high‑touch experience that builds lifelong patient relationships.

With AI voice technology now capable of sub‑500ms latency and natural, human‑like conversation, there's no reason to ever miss a patient call again.

Technical Appendix: Integration Details

PlatformSynthflow AI — no‑code voice agent deployment
VoiceBritish female, cheerful/pleasant tone (ElevenLabs synthesis)
TelephonyUK Twilio number, integrated with Synthflow
Knowledge BaseSpace Dental FAQ document (treatments, pricing, location, hours, finance)
Handover LogicAppointment requests → forward to human or collect contact details
Deployment TimelineDays, not months
ScalabilityReady to replicate across multiple practices
Transform Your Operations

Ready to Never Miss a Patient Call Again?

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